FIND YOUR GOLD STRAND. WEAVE IT THROUGH EVERY ASPECT OF YOUR GROWTH PLAN. unlock scale without compromising your OG vision.
LET’S SPIN SOME
GOLD
TOGETHER
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Big picture strategy for new brands gearing up for launch. Audits for established orgs seeking a fresh pair of eyes.
Support we can offer:
Advisory sessions (recurring optional)
Hosted team brainstorms
Landscape evaluation
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You can’t be everywhere. Well, you could try but we wouldn’t recommend it. And people hire us for our recommendations, so. 👀
Support we can offer:
Channel audits
Custom cross-channel strategy
Channel-specific toolkits
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Whether you’re established on social already or need a fresh pair of eyes on your feeds, we can help.
Support we can offer:
Advisory sessions on social media strategy specific to your industry
Social media team bootcamps
Hosted social content team brainstorms
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Support we can offer:
Email 101 bootcamps
List acquisition strategy
Email strategy audits
Email strategy roadmaps
Newsletter ghost writing
FORTUNE
REFINERY 29
VOX
POPUSGAR
COLA
MASHABLE
AOL
WEDGE & SLICE
FORTUNE REFINERY 29 VOX POPUSGAR COLA MASHABLE AOL WEDGE & SLICE
Meet the founder.
Lisa Robinson is a growth strategy leader with a decade of experience helping women-led organizations become household names. In her role as POPSUGAR's Director of Marketing and Distribution, Lisa manages a team to grow an audience of millions via newsletters, social media, and more. As a freelance journalist, her byline has appeared in The New York Times, The Huffington Post, City & State magazine, and more. She holds a Master of Arts in Journalism (Arts & Culture) from Columbia University.
A note from Lisa
What’s the gold strand of your business?
I’ll go first. The gold strand of Gold Strand Strategies — hang on, this is getting somewhere — is empathy.
I weave empathy through every aspect of my business, which in turn makes decision-making simple. Empathy guides this consultancy’s offerings (custom-only, no packaged services) , how I pursue its growth (primarily word-of-mouth, no SEO ads), and so much more.
The gold strand in your business is something that comes so naturally to your organization you overlook its worth.
Ready to find it? Let’s chat.
Talk soon,
Lisa
Words Featured in:
The New York Times
HuffPost
Fashionista
City & State Magazine
Glamour Mag
Bumble
& More
The New York Times HuffPost Fashionista City & State Magazine Glamour Mag Bumble & More